PROMO editor at large Brian Quinton writes and directs the content for Promo Interactive, drawing on years of experience covering web marketing and analytics for Direct, PROMO's direct marketing sister publication, and writing about IP Networks for communications magazine Telephony. Based in Chicago, Brian belongs to every network and virtual world from Linkedin and Second Life to Habbo Hotel and There.com...but still doesn't get the point of Twitter.

Archive of the 'Social networks' Category

Burger King Pushes to Get Out the Vote

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It may be good to be the king, but there’s a lot to be said for representative democracy too. And Burger King is giving Facebook users a way to say it loud and proud. more

Silverpop Adds Viral Spread to E-mail with Social Nets

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E-mail service provider Silverpop has launched a feature that will let e-mail recipients post e-mail messages they receive to their Facebook or MySpace social network pages. more

The Shape of Online Things to Come

Now it can be told… Both Promo Interactive and the Promo Web site are part of a broad revamp of the Penton Marketing Group online properties, and the changes you’ll see in the next few days should make them both more interesting to read and to write. more

Dell, Microsoft Tune Up Facebook Music Promo

This summer Dell and Microsoft teamed up on a Facebook-centric viral game that offered to bring the band One Republic to play a free concert at the college that racks up the most game points. more

Social Nets Set to Become Mobile Nets

Marketers are just now starting to figure out what mobile can offer them, and many have yet to test what’s possible in the realm of social networks such as Facebook. But two new reports, one from ABI Research and the other from JupiterResearch, suggest they don’t have a lot of leisure for contemplation. more

Wikipedia Group Mind Edits Palin’s Story

sarahpalin-redo.jpgOver on the other side of the aisle, Republican John McCain, who will get his party’s nod this week, has gone on record as saying that he’s an “Internet Illiterate’ who never uses e-mail and needs help from aides to find Web sites. That puts him out of step with the 65% of white college-educated men over 65 who use the Internet regularly, according to the Pew Internet Project.


But someone on the red-state side knows the value of the Web, especially in research. That’s evidenced by the changes made to the Wikipedia entry for Alaskan governor Sarah Palin, McCain’s surprise choice for the number two spot on the ticket—almost all of them favorable and by the same editor, shortly before McCain announced his choice in Dayton OH last Friday. more

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